Why is it Called a Scrunchie? The Story Behind the Name

Have you ever wondered why this beloved hair accessory is called a "scrunchie"? The name is as charming as the accessory itself, and there's a fascinating story behind it. Let's explore the origins of this iconic name.

The Name Comes from Its Appearance

The word "scrunchie" is derived from the verb "scrunch," which means to crush, crumple, or squeeze something into a compact, wrinkled form. When you look at a scrunchie, you'll notice its signature gathered, scrunched appearance—the fabric is bunched up around the elastic core, creating that distinctive puffy, textured look.

This scrunched design is exactly what gives the scrunchie its name and its charm!

The Invention and Naming

The scrunchie was invented in 1987 by Rommy Revson, a nightclub singer and entrepreneur. When she created this innovative fabric-covered hair tie, she needed a name that captured its unique look and feel. The term "scrunchie" perfectly described the gathered, scrunched fabric that made her invention different from traditional elastic hair bands.

Revson trademarked the name "Scünci" for her company, but "scrunchie" became the generic term that everyone uses to describe this style of hair accessory, regardless of the brand.

Why the Name Stuck

The name "scrunchie" has endured for several reasons:

• Descriptive: It perfectly captures the visual appearance of the gathered fabric
• Playful: The word has a fun, lighthearted sound that matches the accessory's cheerful vibe
• Memorable: It's easy to say and remember, making it perfect for everyday conversation
• Onomatopoeia: The word almost sounds like the action of scrunching fabric

The Scrunching Effect

Interestingly, the name works on two levels. Not only does the scrunchie itself look scrunched, but it also "scrunches" your hair into place when you use it. This dual meaning makes the name even more fitting.

Unlike harsh elastic bands that pull and damage hair, the scrunchie gently scrunches your hair into your desired style while the soft fabric protects against breakage and creasing.

From Trademark to Household Name

Much like "Kleenex" for tissues or "Band-Aid" for adhesive bandages, "scrunchie" has become a proprietary eponym—a brand name that became the common term for the entire product category. Today, whether handmade or mass-produced, fabric-covered elastic hair ties are universally known as scrunchies.

The Name's Cultural Impact

The word "scrunchie" became deeply embedded in pop culture during the 1990s and has experienced a major resurgence in recent years. It's a name that evokes nostalgia for some and represents trendy, hair-healthy fashion for others.

Premium Scrunchies, Timeless Name

At Certified Scrunchie Inc, we honor the heritage of this iconic accessory by crafting premium handmade scrunchies that live up to the name. Each piece features beautifully scrunched satin, velvet, or cotton fabric that's as gentle on your hair as it is stylish.

Now that you know why it's called a scrunchie, discover our collection and experience the perfect blend of form, function, and that signature scrunched beauty.

Shop our premium scrunchie collection today!